bubly Sparkling Water Launches Three New Flavours In Mini Cans For The Halloween Season

boo-berry lime, blood orange, and tropical potion arrive in 222 mL mini cans, at major Canadian retailers, available through October 31, 2026.

Key Takeaways
Three limited-edition Halloween flavours launched in 222 mL mini cans: boo-berry lime, blood orange, and tropical potion

• Available now through October 31, 2026, at major Canadian retailers
• No calories or no sweeteners - addressing parent demand for zero-sugar Halloween drinks
• Mini can format meets consumer preference: 59% of Canadians say mini cans are the ideal for treats
• 49% of Canadian parents actively avoid beverages due to sugar content, especially during Halloween1
• Natural fruit flavours only

bubly, part of PepsiCo Canada's portfolio of brands, today announces three new limited-edition flavours for Halloween: boo-berry lime, blood orange, and tropical potion. The flavours arrive in 222 mL mini cans at major retailers across Canada starting today, available through October 31, 2026.

Three New Halloween Sparkling Water Flavours
Enjoy no calories, no sweeteners, and natural fruit flavours in every bubly Halloween sparkling water beverage:

• boo-berry lime: Natural strawberry and lime flavours
• blood orange: Medley of natural orange flavours
• tropical potion: Natural tangerine, pineapple, strawberry, and mango flavours

“bubly exists to make everyday moments more playful, so Halloween was a natural fit for us. Parents want their families to enjoy the season’s fun with less sugar, and these mini cans let them do exactly that,” says Sean Cauterman, Marketing Director, Growth Brands, PepsiCo Canada. “These mini cans are built for Halloween shoppers who want a treat they can feel good about: no calories, no sweeteners, all smiles.”

A Mini Can Size Made for Halloween Moments
The 222 mL mini can gives Canadians a right-sized way to stock the Halloween table, prepare for a get-together, or take a moment once the night winds down. According to consumer research, 59% of people say a mini can is the ideal portion size for treats like this², making the format a natural fit for Halloween parties, seasonal lunches and stocking the drink fridge for get togethers. Each can contains zero calories and zero sweeteners of any kind, keeping to the same credentials that define every bubly sparkling water beverage.

A Playful, Alternative Treat
Nearly half of Canadian parents, 49%, say they skip buying certain drinks altogether because of sugar content¹, a tension that shows up around candy-heavy occasions like Halloween. The new bubly Halloween lineup addresses this by giving Canadians a playful treat they can feel good about reaching for during a season alongside the season’s other sweet treats.

¹Angus Reid May 2023 Study

²Nielsen Market Track, All Channels PE November 1st 2025 (3) CSDs pack size study 2025