HydraCoach, Sportline's Revolutionary Interactive Water Bottle, Hits Store Shelves Across The Country

Salt Lake City, UT - Sportline, announced that the HydraCoach interactive water bottle is now hitting retail stores and available for purchase. , HydraCoach is one of Sportline's most anticipated product launches - designed specifically to help the vast number of individuals who struggle with achieving and maintaining proper daily hydration.

The company claims that, the intelligent water bottle does not simply tell people when to drink. It interactively manages hydration status through real-time feedback on fluid consumption relative to an individual's pre-set personal hydration goals. As such, it provides a constant pacing function needed to ensure individuals drink steadily through the day.

Proper hydration is critical to the health and well-being of all people, regardless of age, gender or fitness level. However, most individuals find it difficult to simply remember to drink fluids on a regular basis, especially during exercise, let alone calculate and track their daily intake. The HydraCoach enables individuals to set personal hydration goals and then monitor their progress in real-time, generating motivation which is the key ingredient needed in changing long-term behavior.

"When it comes to overall health, achieving proper hydration is one of the most difficult goals to accomplish. It's easy to set a daily hydration goal, but pacing oneself to achieve that goal is not so easy - nor is tracking one's progress throughout the day," said Brian Anderson, president of Sportline. "Since introducing HydraCoach, it has become clear just how relevant this product is to so many different types of consumers. From fitness and outdoor enthusiasts and athletes to aging adults to individuals trying to lose weight, we have been inundated by emails and calls from people who can't wait to try the new HydraCoach Intelligent Water Bottle."

Unlike any water bottle on the market today, HydraCoach features, patented hydration monitor that enables users to program in their personal hydration needs, track their daily water consumption sip by sip, and be coached throughout the day to achieve optimal hydration.

Since being unveiled as a prototype just 5 months ago, HydraCoach has been turning heads all around the country and has already been featured in venues like the Ellen DeGeneres Show, ESPN's Cold Pizza, L.A. Times, Wired magazine, Women's Health magazine and Popular Science magazine. Available online at www.HydraCoach.com

SOURCE: Sportline, Inc.