JOE TEA

JOE TEA was started to do one thing - make awesome tasting teas. During the Summer of 1998, I started selling JOE TEA all over small beach towns on the Jersey Shore. At first, the store owners were reluctant - then they tasted the tea. One by one, I opened up accounts and JOE TEA started to flow. By the fall, JOE TEA expanded to many of the deli's and bagel stores around the New York Metro Area. Each day I loaded up my truck with JOE TEA and went to new towns and in doing so, created routes throughout NJ, NY, CT and Eastern Pennsylvania. By the winter, we started to ship to the Bahamas...And we've kept busy over the last few years. Along the way, JOE TEA came to be known at "The Original Off Road Tea". We've got accounts in so many remote locations and back roads that you need a 4x4 to get to some of them! I like to think of our brand as a symbol of "rugged independence". When we set off to do things, we don't ask for permission - we just go! Every day we take customers away from the big companies and switch them over to JOE TEA. Now, we are in many of the coolest cafes, coffeehouses, funky farm stands and our fleet of JOE TEA trucks are bouncing into cities and towns all over the Metro Area. In June of 2000, we started to run our first radio ads on Radio Woodstock WDST 100.1 Like the spots proclaim - "Men Who Drink Snapple Have Little Weenies - Drink JOE TEA! If your store doesn't carry JOE TEA - CHANGE STORES"! Where's THE JOE TEA COMPANY going? It's going everywhere! If you own stock in any of our competitors - SELL IT! Last week we got an inquiry from a distributor in China and are working on setting up distribution throughout France and Greece. There are a lot of roads out there - in the world - and we are going to get to as many of them as we can. So be on the look-out for JOE TEA. If we are not yet in your town - WE ARE ON THE WAY!