Lone Star Texas Grill purchases icefloe's new draft beer dispensing technology

TORONTO, July 7 /CNW/ - icefloe Technologies (www.icefloe.com) a provider of new and innovative draft beer dispensing equipment, today announced that Lone Star Texas Grill (Lone Star) and its sister company Big Daddy's Crab Shack (Big Daddy's) has agreed to install icefloe's innovative draft dispensing technology in all of its establishments in Canada. icefloe's draft beer dispensing systems will enable Lone Star and Big Daddy's to have consistently ice cold draft beer while enhancing their profitability through waste reduction. Lone Star's initial installation of icefloe products was at their Front Street location in Toronto. With the successful trial at the Front Street location, icefloe will now be implementing their draft dispensing solution throughout the entire organization. "At Lone Star and Big Daddy's we continually seek out new products and service methods in order to offer our valued guests the best experience possible. This system ensures that they get the coldest draft beer around," states Michael Bridal, President of Lone Star. "icefloe's technology enables our establishments to improve their operating performance by reducing product losses while increasing our product quality and serving ice cold draft beer." "We are very pleased to be associated with Lone Star and Big Daddy's," comments Wayne Newson, President and CEO of icefloe Technologies. "We are particularly happy that Lone Star's experience has further validated the benefits of our new technology. Lone Star joins a growing list of major bars, restaurants and stadiums adopting our systems." About icefloe ------------- Based in Toronto, Canada icefloe(TM) Technologies Inc. (www.icefloe.com) was formed in April 2001 to exploit the global demand for better draft services and equipment. The company is dedicated to the ongoing development and commercialization of its one-of-a-kind patented and revolutionary beverage dispensing technology. icefloe's proprietary technology enables beverage industry establishments to serve ice-cold draft beer without excessive foam, regardless of the temperature or agitation of the beer. Today, icefloe has a proven line of products that addresses the full spectrum of mobile and stationary draft dispensing solutions. Lone Star Texas Grill --------------------- What began in 1986 as a single eatery in Ottawa has now grown into 10 Lone Stars across Canada. Known for their Texas sized portions, mesquite grilled steaks and sizzling fajitas, which they are credited with introducing to Canada, the Lone Star brand continues to be a leader in the hospitality industry, consistently placing in the top of the competitive field. In 1993 the Lone Star Group introduced the first Big Daddy's Crab Shack and Oyster Bar, today there are 3 Big Daddy's locations and plans to open two new locations in the fall of 2003. The Lone Star also operates a successful Catering Business and the Lone Star Ranch, a special event facility in Ottawa.