Latest Headlines

  1. Muscles, The New Flex: Abbott Launches Two New Ensure® Max Protein Shakes To Tap Into Growing Muscle Health Movement 12/4/2025

    With America's growing focus on wellness and the quality of your years, muscle is emerging as a new metric for aging.

  2. After Proving Pepsi® Zero Sugar Out-Tastes Coke Zero Sugar, Pepsi Will Expand Its Iconic Pepsi Challenge With More Tour Stops In 2026 12/3/2025

    50 years ago, PEPSI® put its cola to the test and America agreed: Pepsi tastes better than Coke. Now, with growing consumer demand for great-tasting zero-sugar cola and definitive proof of Pepsi Zero Sugar's taste advantage in blind taste tests over Coke Zero Sugar, Pepsi set out to prove once again that its cola reigns supreme.

  3. A Splash Of Fun And Flavor For Little Sippers: Oodles Of Doodles Announces Official Debut In The United States 12/2/2025

    Oodles of Doodles, the clean, playful, better-for-little ones' beverage brand making everyday hydration fun, is now available for U.S. consumers.

  4. Wet Hydration Expands Protein Water Line With Two New Flavors: Pineapple Whip Colada & Passion Guava 12/2/2025

    Wet Hydration, one of the fastest-growing brands in functional wellness beverages, today announced the expansion of its breakthrough Protein Water line with two bold new flavors: Pineapple Whip Colada and Passion Guava.

  5. Taking Vitamins Has Never Been Tastier, Thanks To Suja Organic's New Multivitamin Wellness Shots 11/17/2025

    Suja Organic – a leading juice brand owned by Suja Life – is announcing the launch of three new Multivitamin wellness shots: Multivitamin with Fiber, Multivitamin with Magnesium and Multivitamin with Biotin.

  6. Monster Energy Unleashes Ultra Wild Passion 11/12/2025

    Monster Energy is bringing the heat with the newest addition to its fan-favorite Monster Energy Ultra lineup: Ultra Wild Passion, a bold, vibrant and refreshingly light passionfruit flavor that delivers energy with zero sugar and all the attitude.

  7. Kate Farms Expands Access With Launch Of High Protein Nutrition Shakes At Select Walmart Stores: Clinically Designed Nutrition Support For GLP-1 Users And Everyday Wellness 11/10/2025

    The #1 doctor-recommended plant-based brand* is proud to announce that they've expanded their retail footprint for their newest product, High Protein Nutrition Shake, which is now available on shelves in select Walmart stores and on walmart.com.

  8. Monster Energy Unleashes New Full Sugar Flavors Line 10/30/2025

    Monster Energy is turning up the Flavor this fall with the launch of two bold full sugar additions: Monster Energy Electric Blue and Monster Energy Orange Dreamsicle.

  9. Doctor Creates The First Ever Healthy Energy Drink 10/30/2025

    One doctor is redefining the energy-drink and supplement industries by combining medical science with everyday wellness.

  10. Don Francisco's Coffee Introduces New Fall Flavors: Maple Pecan And Caramel Spiced Rum 10/30/2025

    Don Francisco's Coffee®, the flagship premium brand of Gaviña Coffee Company, is celebrating the season with the launch of two new limited-edition fall flavors: Maple Pecan and Caramel Spiced Rum.