Beverage News

  1. Bloom Releases First-Ever Special Edition Sparkling Energy: Crisp Apple 8/1/2025

    Bloom Nutrition, one of the fastest-growing wellness brands of the decade, right in time for fall welcomes its first-ever special edition Sparkling Energy flavor: Crisp Apple.

  2. Genius Gourmet Launches 30G Sparkling Clear Protein Drink Nationwide At Costco 7/31/2025

    Genius Gourmet, the protein snack company known for “Deliciously Smart Protein Snacks” has announced the launch of its newest innovation: a 30g Sparkling Clear Protein Drink in Blue Raspberry Lemonade, now rolling out nationally in Costco warehouses.

  3. Slice Into Summer With New Watermelon Flavored Slice Soda 7/31/2025

    Slice Soda is turning up the summer refreshment with the launch of its newest flavor: Watermelon. The beloved retro-refreshed brand delivers a bold, tasty twist that channels classic summertime nostalgia in every sip.

  4. Celestial Seasonings® Tea Expands Category-Leading Wellness Platform With New Line of Benefit Teas 7/29/2025

    Celestial Seasonings, a pioneer in the specialty tea aisle for over 50 years and the leading herbal tea brand1, is redefining what wellness in a teacup tastes like.

  5. Candy Lips Launches A Bold Line Of New Sodas Inspired By Your Favorite Childhood Treats 7/23/2025

    Move over boring gut health beverages. A bold new soda brand is turning heads and delighting taste buds with a fizzy blast from the past.

  6. Generous Brands To Acquire Health-Ade Kombucha, Doubling Down On Premium, High-Growth Functional Beverages 7/22/2025

    Generous Brands, a Butterfly portfolio company and a leader in premium refrigerated beverages offering the Bolthouse Farms, Evolution Fresh and SAMBAZON brands, today announced it has signed a definitive agreement to acquire Health-Ade, a fast-growing leader and innovator in kombucha tea beverages, from private equity firms First Bev and Manna Tree Partners (“Manna Tree”), who will also continue on as minority shareholders in Generous Brands.

  7. PepsiCo Launches First Ever Prebiotic Cola In Traditional Cola Category 7/21/2025

    PepsiCo is proud to introduce Pepsi® Prebiotic Cola, the evolution of cola created to reflect the tastes and values of today's cola lovers.

  8. Good Enough Brands Launches New Functional Probiotics Drink Mix 7/16/2025

    Good Enough Brands has launched its newest functional beverage: Good Enough Probiotics Reds Mix, Fruit Punch Flavored Drink Mix.

  9. Maison Saint Aix And The Zero Proof Partner For The U.S. Launch Of BEAU VIVA: A Sparkling Non-Alcoholic Rosé That Brings Provence To Your Glass 7/15/2025

    What happens when one of the world's most beloved rosé producers partners with the leading non-alcoholic beverage retailer in the U.S.? A new kind of sparkling wine experience.

  10. Jordan's Skinny Mixes Brings A New Buzz To The Energy Drink Market With Its New Energy Syrups 7/15/2025

    Today, Jordan’s Skinny Mixes, the brand that elevates everyday routines, is revved up to announce the launch of its new Energy Syrup line.